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Part
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In the video, “Science of Persuasion,” Dr. Robert Cialdini introduces 6 shortcuts to persuasion that have been shown to be effective by scientific studies.
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(a) Describe three of those techniques you found to be the most surprising or interesting and tell me why you chose these three.
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(b) Do these techniques rely on people taking the central or peripheral route to persuasion? Explain.
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(c) Lastly, in what situations (or for whom) might the strategies you described NOT work?
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Part 2
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(a) Explain the social facilitation effect
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(b) Give personal examples to demonstrate your accurate understanding of the processes (i.e., give an example of a situation where your behavior might be enhanced and another where your behavior might be impaired by the presence of others).
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(c) What is a practical application of this theory?