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9-1 Final Project Four: Public Health Business Plan
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Instructions
Submit Final Project Four here.
Use the Public Health Advocacy Coalition Template Word Document to complete your Public Health Business Plan.
For additional details, please refer to the Final Project Four Guidelines and Rubric PDF document.
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Rubric Name: Final Project Four Guidelines and Rubric
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Criteria
Exemplary
Proficient
Needs Improvement
Not Evident
Criterion Score
Executive Summary
11 points
Meets Proficient criteria and demonstrates an especially insightful understanding of all components of the “5W1H” approach
9.9 points
Summarizes the coalition and overall public health effort using the “5W1H” approach
7.7 points
Summarizes the coalition and overall public health effort using the “5W1H” approach, but summary is incomplete or contains inaccuracies
0 points
Does not summarize the coalition and overall public health effort using the “5W1H” approach
Score of Executive Summary,/ 11
Vision
10 points
Meets Proficient criteria and demonstrates an especially insightful understanding of the community
9 points
Provides a one-sentence vision statement that is understood and shared by community members, sufficiently broad to encompass a variety of perspectives, inspiring and uplifting, and easy to communicate
7 points
Provides a one-sentence vision statement but the vision statement fails to meet one or more criteria (understood and shared by community members, sufficiently broad to encompass a variety of perspectives, inspiring and uplifting, and easy to communicate)
0 points
Does not provide a one-sentence vision statement that is understood and shared by community members, sufficiently broad to encompass a variety of perspectives, inspiring and uplifting, and easy to communicate
Score of Vision,/ 10
Mission
10 points
Meets Proficient criteria and demonstrates an especially insightful understanding of the program’s mission
9 points
Provides a one- to three-sentence mission statement that is concise, outcome-oriented, inclusive, and describes what the program is going to do and why
7 points
Provides a one- to three-sentence mission statement but the mission statement fails to meet one or more criteria (concise, outcome-oriented, inclusive, and describes what the program is going to do and why)
0 points
Does not provide a one- to three-sentence mission statement that is concise, outcome-oriented, inclusive, and describes what the program is going to do and why
Score of Mission,/ 10
Objectives
10 points
Meets Proficient criteria and demonstrates keen insight into the objectives
9 points
Outlines 5 SMART outcome objectives broken down by ecological level and 2 SMART process objectives
7 points
Outlines 5 SMART outcome objectives broken down by ecological level and 2 SMART process objectives, but response is incomplete or contains inaccuracies
0 points
Does not outline 5 SMART outcome objectives broken down by ecological level and 2 SMART process objectives
Score of Objectives,/ 10
Strategies
10 points
Meets Proficient criteria and demonstrates keen insight into the program objectives
9 points
Outlines the program’s strategies, aligning one strategy with each program objective
7 points
Outlines the program’s strategies, aligning one strategy with each program objective, but response is incomplete or contains inaccuracies
0 points
Does not outline the program’s strategies, aligning one strategy with each program objective
Score of Strategies,/ 10
Action Steps
11 points
Meets Proficient criteria and demonstrates keen insight into the action steps for each strategy/objective
9.9 points
Details three action steps for each strategy/objective, describing how the strategies will be implemented to accomplish the objectives
7.7 points
Details three action steps for each strategy/objective, describing how the strategies will be implemented to accomplish the objectives, but action steps are not well-aligned with objectives and/or description of implementation is incomplete or contains inaccuracies
0 points
Does not detail three action steps for each strategy/objective or describe how the strategies will be implemented to accomplish the objectives
Score of Action Steps,/ 11
Projected Staffing
10 points
Meets Proficient criteria and demonstrates keen insight into staffing needs
9 points
Provides a three-year forecast of the staffing needs for the program, categorizing each role/position as (1) leadership, (2) staff, or (3) other, and explains this three-year staffing budget in one to two paragraphs
7 points
Provides a three-year forecast of the staffing needs for the program, but categorization of roles is inaccurate and/or explanation of three-year staffing budget is cursory or contains inaccuracies
0 points
Does not provide a three-year forecast of the staffing needs for the program, categorizing each role/position as (1) leadership, (2) staff, or (3) other and does not explain this three-year staffing budget in one to two paragraphs
Score of Projected Staffing,/ 10
Projected Budget
10 points
Meets Proficient criteria and demonstrates keen insight into the budgetary needs over a three-year period
9 points
Forecasts the program’s budget over a three-year period, including itemized lists and subtotals of revenue and support and the direct and indirect costs, and the budget balance sheet/card, providing one- to two-paragraph explanations/justifications of each
7 points
Forecasts the program’s budget over a three-year period, but itemized lists and subtotals of revenue and support and direct and indirect costs and the budget balance sheet/card and/or the explanations/justifications are incomplete or contain inaccuracies
0 points
Does not forecast the program’s budget over a three-year period, including itemized lists and subtotals of revenue and support and direct and indirect costs, and the budget balance sheet/card, providing one- to two-paragraph explanations/justifications of each
Score of Projected Budget,/ 10
Program Projections
10 points
Meets Proficient criteria and demonstrates keen insight into program budgetary needs over a five-year period
9 points
Forecasts the program’s potential budgetary needs over a five-year period, including best-case and worst-case scenarios, and justifies these scenarios
7 points
Forecasts the program’s potential budgetary needs over a five-year period, including best-case and worst-case scenarios, and justifies these scenarios, but the forecast and/or justification is/are incomplete or contain(s) inaccuracies
0 points
Does not forecast the program’s potential budgetary needs over a five-year period, including best-case and worst-case scenarios, or justify these scenarios
Score of Program Projections,/ 10
Articulation of Response
8 points
Submission has no errors related to citations, grammar, spelling, or syntax
7.2 points
Submission has no major errors related to citations, grammar, spelling, or syntax
5.6 points
Submission has major errors related to citations, grammar, spelling, or syntax that negatively impact readability and articulation of main ideas
0 points
Submission has critical errors related to citations, grammar, spelling, or syntax that prevent understanding of ideas
Score of Articulation of Response,/ 8
Total
Score of Final Project Four Guidelines and Rubric,/ 100
Overall Score
Points earned out of 100
91 points minimum
The overall submission earned 91 points or more. Final calculation of grades can be found in the gradebook.
Points earned out of 100
71 points minimum
The overall submission earned 71 points or more. Final calculation of grades can be found in the gradebook.
Points earned out of 100
1 point minimum
The overall submission earned 1 points or more. Final calculation of grades can be found in the gradebook.
Points earned out of 100
0 points minimum
The overall submission earned 0 points or more. Final calculation of grades can be found in the gradebook.
Associated Learning Objectives
Learning Objective
Assessment Method: Score on Criteria – Projected Staffing
Required Performance: Proficient
Learning Objective
Assessment Method: Score on Criteria – Projected Budget
Required Performance: Proficient
Learning Objective
Assessment Method: Score on Criteria – Program Projections
Required Performance: Proficient
Learning Objective
Assessment Method: Score on Criteria – Executive Summary
Required Performance: Proficient
Learning Objective
Assessment Method: Score on Criteria – Vision
Required Performance: Proficient
Learning Objective
Assessment Method: Score on Criteria – Mission
Required Performance: Proficient
Learning Objective
Assessment Method: Score on Criteria – Objectives
Required Performance: Proficient
Learning Objective
Assessment Method: Score on Criteria – Strategies
Required Performance: Proficient
Learning Objective
Assessment Method: Score on Criteria – Action Steps
Required Performance: Proficient

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